Many websites and companies use an email marketing strategy only to find that they are unsuccessful. That is because many companies and websites make amateur mistakes when getting started in email marketing. Herein, you will discover the top email based strategy mistakes that websites and companies make and which you would do well to avoid.
Mistake #1: Spam is the number one mistake that companies and websites make concerning email based marketing. Many companies will begin sending multiple emails to people on their email marketing list. They will "over use" their email based marketing by sending three or more emails a week to those on their list. This is a major turn off to customers and may also result in you getting put on 'spam' reports.
Mistake #2: Selling or sharing the names of your contacts with other companies or websites is another major mistake that people make! Never trade or share the contact information of the people on your mailing list with other companies. This will break the trust between you and your customers.
Mistake #3: Never "dry email" customers. This means that you should not purchase an email contact list and begin sending out emails to people who never requested to receive emails from you. This is considered "spam". You only want to contact those people who have subscribed to your mailing list.
Don't make the mistakes listed above! If you do you will quickly discover that your email based marketing strategy will fail to produce the results that you desire.
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موضوع: Email Marketing Tips - 3 Deadly Email Marketing Mistakes to Stay Away 
21/8/2012, 08:13
